Yahoo Music, SanDisk chiefs urge labels to 'ditch DRM'

From the linked story at the Jump --

A senior Yahoo chief has spoken out in favour of Apple CEO Steve Jobs' call for major labels to abandon digital rights technology (DRM).

It's starting to look like a snowball effect might be taking place, but the music (and movie, let's not forget those idiots) industry execs are too stupid to see the train coming and get out of the way.